How do I use the AI Writer to rewrite existing content?

After running an On-Page Optimization for the keyword and using the URL where the current content is published, you can then use the AI Writer to rewrite existing content.

The guided writing option will allow you more control over the content being rewritten. Fill in all of the fields for article configuration, and select the level of optimization that best fits your content.

Depending on how the page is currently performing in search you can then choose to use just your titles or to use your competitor’s titles for the AI to use as inspiration. You will need to keep the selection for using your content toggled on.

The same choice applies to your H2 and H3 subheadings.

Tweak your outline to create the type of content and covered topics that you want the content to cover.

Then select the Custom Content option, so that you can use your existing content on the page.

If you are looking to just tweak the existing content on your page and optimize it with the the data from the on page optimization. Then just pick your content. However, know that you have the option to allow the AI to also use competitor’s content to craft content for your page.

You can also choose the level of revision on a paragraph by paragraph basis on this page. Choosing to minimally tweak your content is the choice to keep content as close to your current page but work in the recommended important terms into each section of your page.

There is a lot of customization available here as you tweak this existing content depending on the level of revision you use and the inspirational text (yours or your competitor’s). If you feel your content is well-written and just needs some slight tweaks, keep the revision to low and the inspiration centered around your page content. If your page is not faring well in the SERPs consider using a minimal or maximum revision level and pulling in competitor content to help inspire the AI Writer.