How Much do the Keyword Research Tools Cost?
Heather Cumens
Last Update 14 hours ago
POP Credits are used to run POP Keyword Tools. Unlimited & Team plans include 50 & 120 POP Credits each month respectively. Additional Credits can be purchased from within your account. While plan Credits expire each month, any additional Credits (credit bundles) that a user purchases will not expire. Credits reset at the beginning of each month.
| Basic Keyword Data | 1 POP credit per 100 keywords Can be generated via the Keyword Insights Tool or the Keyword Strategy Tool |
| Advanced Keyword Data | 13 POP credits per 100 keywords or 1 credit per 8 keywords Can be generated via the Keyword Insights Tool or the Keyword Strategy Tool |
| AI-powered keyword analysis | No additional POP credits |
| Keyword Strategy | 1 POP credit per topic or 1 credit per 5 competitor urls - max 20 urls |
| Keyword Tracking | Track up to 250 keywords for the Unlimited Plan or 500 keywords for the Teams Plan |
Unlimited Plans have access to all tools with the credit system cost and can track up to 250 keywords.
Teams Plans
Team Plans also have access to all tools with credit system cost and can track up to 500 keywords.
Keep in mind that while the basic keyword research data, advanced keyword data and AI-powered keyword analysis can be run from either the keyword Strategy AND Keyword Insight Tools, the competitor and topic analysis is only available through the Keyword Strategy Tool.